Starting your own business can be quite the undertaking. You have to learn about SO much in order to get your business off the ground. One of those things that is increasingly taking up entrepreneurs’ time is simply trying to look good. Nice design, tight branding…things that give the appearance that you actually know what you’re doing. Things that show the world that you belong here. The problem is that most entrepreneurs have no idea how to make great design or great branding, so they either spend a lot of money to hire someone to do it for them or they spend time and frustration trial and erroring their way to something decent. Today’s guest, Jenn Murray, is here to put an end to that.
3:30 - The gap that Jenn is trying to fill.
6:00 - Matching your content with your design.
8:50 - What makes a good website?
10:30 - Being clear for a new user.
13:00 - What makes for good branding.
15:00 - Example of good branding.
16:15 - Common branding mistakes.
18:30 - Dumbing things down.
21:30 - Logos.
27:30 - Starting inexpensively.
28:30 - Squarespace vs. Wordpress.
31:30 - Websites for inspiration.
33:00 - Who should DIY vs. hire someone.
35:00 - Advice.